Ford for Adventure !

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Continuing the theme of 60’s adventure comics in advertisments, this campaign by Ogilvy, London for Ford tries to shift the focus with regard to SUV’s back to adventure and fun.  Your dad’s 4X4, instead of a gas-guzzling example of a-social behavior.

The illustrator on this campaign was Mark Thomas, typography was by Mark Osbourne.  Check out Ads of the World for two more examples.

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