The Ephemerist
Thriving in the margins since 2002…
Archive for the 'Advertising' Category
Mazda revives bad newspaper strips
Thursday, May 8th, 2008In its Man campaign, Mazda promotes its new RX-8 model as an ideal vehicle for getting out of a sticky situation, such as a commitment. It’s what all blokes want, right ? For some reason, it reminded me of bad strips from the sixties.
(via Ads Of The World)
And all thanks to batteries !
Wednesday, May 7th, 2008(from Unknown Worlds, Vol. 7, issue 2 - not my scan)
That’s TV
Monday, May 5th, 2008Ads of the World presents these ads for the Brasilian Sky network, which appeal to my geeky self in a big way. How many films or TV shows can you identify ?
It’s the scrubbing you do !
Sunday, May 4th, 2008
An advertisment from Good Housekeeping, june 1931.
(Thanks, Van)
Fiendish Feet
Friday, May 2nd, 2008In order to get kids to demand stuff, advertisers will do the strangest things…
(via The Cobwebbed Room)
The Milky Bar Kid
Monday, April 21st, 2008The Milky Bar Kid used to promote Nestlé’s Milky Bar white chocolate in TV commercials in the UK, Australia and a few other countries. A comic with the “blond, spectacle-wearing young boy, usually dressed as a cowboy” (Wikipedia), featured on the back pages of UK comic magazine TV Comic (in this case, issue 716 from 1965).
(Thanks, Ian, for the scan)
Wartime Ads of Australia
Friday, April 11th, 2008Just funnier ??!!
Tuesday, April 8th, 2008The Comics Museum MUF in Lucca, Italy commissioned a campaign to spread the word, and this is what advertising agency JWT came up with. And the Museum approved, surprisingly.
I guess it’s a little hop forward from “Comics are not for kids anymore”, but “just funnier” - that is wrong on so many levels. Not only is it not hard to come up with examples of art that’s “funnier” than some comics (just compare Pieter Brueghel’s Peasant Wedding with Alan Moore and Bill Sienkiewicz’s Shadowplay), “funny” hasn’t been a defining part for comics since pre-code days. And finally, the campaign materials themselves aren’t funny, only silly.
I think it’s time we call off the adagio that all publicity for comics is good publicity. In Dutch “muf” means “stale”. That says it all. Really, you need to try harder…
(from Ads of the World)
33 To 1 !
Tuesday, April 8th, 2008Advertisments by Albert Donne, courtesy of Leif Peng’s Today’s Inspiration.



























