Adidas Comics


In order to promote its soccer gear, German sportswear manufacturer Adidas has published three online comics on its website, featuring three of its star players (Emmanuel Adebayor, Steven Gerrard, and Ricardo Kaka).  The comics feature artwork by Jae Lee, JG Jones, and Ryan Benjamin, and are available as an online page-flip affair, or as a pdf or cbz for download.   I like the way an ad-hoc file format like cbz is slowly gaining recognition as a bona fide distribution format.

Later, the stories will be collected in a hardcover book that will be for sale in Adidas stores around the world.

This entry was posted in Advertising, Comics. Bookmark the permalink.

4 Responses to Adidas Comics

  1. Hi there, just doing some research for my Adidas site. Truly more information that you can imagine on the web. Wasn’t exactly what I was looking for, but cool site. Have a nice day.

That's my opinion. But do leave yours:

This site uses Akismet to reduce spam. Learn how your comment data is processed.