Technology will fail you


Italian illustrator and cartoonist Cristina Spano created this moving one-page comic for a very familiar-sounding story by Rebecca Scherm in the New York Times on how her cell phone company failed to actually store voicemail messages from her grandmother that she had saved.

In the end, technology companies will fail you, not just in the promises they don’t keep (a promise is for life, not for the duration of a particular marketing campaign) but also in making you feel that your problem or complaint first and foremost is a hitch in their fluent crm process, not an opportunity for service or support. The more we rely on technology for non-quantifiable or non-procedural aspects of our lives, the more we will feel left clutching air.

(illustration Cristina Spano)

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